how to use hashtags on instagram

This hashtag isn't specific to one type of post — #instagramhub is a place for active Instagram users to demonstrate their presence on the platform and reach larger audiences. If you’re paying attention to your Instagram feed, you’ll learn to quickly spot trending hashtags as they emerge. This hashtag has more than 500 million posts associated with it, making it one of the top tags on Instagram. Brands sometimes also are too keen to hop onto a trending hashtag without fully understanding the context. Using hashtags on Instagram is a relatively simple process, but you’ll want to adhere to a few rules to get the most out of your hashtagging. And that’s not a good look. For example, as the way people work out suddenly changed in 2020, Nike Los Angeles used the #playinside hashtag to feature local people getting active in their homes. Landscapes are a popular starting point when figuring out what to post on Instagram, according to Jumper Media, and they fit into this hashtag perfectly. Hashtags are often a string of words stuck together. Whether you’re a social media manager at a company, an owner of a small business, or a sole proprietor, you can use the following hashtags to get more visibility on Instagram. LuLuLemon, rather than running a more traditional ad campaign, developed a positive connotation for their brand by asking followers to post real, active pictures of themselves with a #sweatlife hashtag. Here’s what it looks like when you run into a banned hashtag: The only way to know if a hashtag is banned is to check it before you use it. Important note: you can’t select and copy hashtag lists in the Instagram mobile app. See all integrations. They also show your followers that your brand is okay with engaging in spammy behaviour. Top Instagram hashtags related to #foodporn: The hashtag #handmade is like the #art hashtag for handmade wares, clothing, and novelties. To start, open the Instagram app on your mobile device and tap the magnifying glass at the bottom of your screen. Wait, didn’t we just tell you not to use the same hashtags on every post? The easiest way to search multiple hashtags on Instagram is to set up search streams in a social listening tool like Hootsuite to track the hashtags you’re interested in so you can see all the relevant content on one screen without having to conduct each one as an individual Instagram hashtag search. You’ll also see a list of other popular Instagram hashtags using similar words, with post counts included too. Instagram hashtags can make or break your Instagram strategy. Show your followers where you are, using this hashtag to indicate you're traveling somewhere new. Meal pics are the bread and butter (no pun intended) of a people-oriented Instagram account. Branded hashtags are another great option for businesses on Instagram. Hashtags are essentially Instagram's sorting process. (Note that this only works on mobile, not on desktop.). How To Use Hashtags Properly On Instagram. Top Instagram hashtags related to #nofilter: #nofilter #nofilterneeded #nofilters #nofiltersneeded #nofilternecessary #nofilterneededforthisbeauty. As long as your account isn't private, people will be able to find you via the hashtag.". For example, did you know that people can now follow hashtags on Instagram? If you've got a photo or video that encompasses the Instagram community, show your solidarity with this colloquial hashtag. Nine to 15 hashtags have been shown to get the best engagement, as long as the hashtags are relevant. Hashtags are clickable. Don’t be too quick to jump on a trend, though. Top Instagram hashtags related to #nature: #nature #naturephotography #naturelovers #naturelover #nature_perfection #naturegram #nature_brilliance #natureaddict #nature_shooters #naturephoto #naturelove. Getting the hang of their preferred and what demographics would help them promote their brand can assist business owners to apply Instagram hashtags with ease. Reposting is a common function on Instagram that allows you to share content from other users, with credit back to the original user. Instagram rank hashtag(ged) posts on their Explore page using two metrics: #1: The level of engagement: How many times the post has been liked and commented on. That’s the maximum amount allowed by Instagram. Maybe you’ll discover new hashtags to add to your repertoire. You can use more or less depending on your Instagram marketing goals. There are two ways to add hashtags to your Stories. We are trying the best to update the database with pupular and trending hashtags with our algorithm. You won’t see recent posts, and there won’t be any Stories associated with the hashtag. How to use hashtags: As an Instagram browser, to use a hashtag, simply tap on a tag from within a photo, or use Instagram’s search box and select the tag search function. Before choosing a group of hashtags for your posts, take a look at the most common ones you can use and their categorizations. Unlike Twitter, Instagram doesn’t publicize a list of trending hashtags. Top Instagram hashtags related to #travel: #travel #travelgram #instatravel #travelphotography #traveling #travelling #travelblogger #traveler #traveller #travelingram #traveltheworld #travelblog #travels #traveladdict. To create an efficient hashtag system, you can use Excel or an Instagram analytics tool. Most Popular Instagram Hashtags Summary: You can also tap the hashtag sticker to change it from a white background to a semi-transparent one. In general, working with hashtags is easy. Top Instagram hashtags related to #tweegram: #tweetgram #tweet #twitter #twitterposts #twitterweek #twittermarketing #twittermemes #twitterpost #twittermeme #twitterquotes #twitterwhy. Hashtag pages have an Instagram Story icon in the top left corner. Use this hashtag if you want to increase engagement on your Instagram account, telling users that you'll like their photo or video if they like yours. More doesn’t necessarily mean better. Don’t forget to add either a period, a dash, an asterisk, or a tilde to ensure that that line stays there. Open a scheduled Instagram post in the Later desktop app Paste your Instagram hashtags into your caption Add a few returns (5-6 should do it) to move your hashtags further down Select either “notification” or “auto publish” for publishing There are two big reasons more specific, smaller-volume hashtags are better for your brand: first, you can compete in a smaller pool. Hashtags are also part of Instagram’s “language,” so to speak. Who doesn’t love a good sunset? For HubSpot, it took the team several months to find a number that worked best, and during our trial period, we ranged from seven to 30. First, let’s go over Instagram hashtags specifically — and why they’re so important for your Instagram marketing strategy. #love #lovely #loveit #loveyourself #lovelife #lovequotes #loveislove #lovefood #lovemylife #lovewhatyoudo #lovethis. (If there’s no punctuation, Instagram may treat it as accidental extra space, and delete those line breaks upon publication.). Yes. A classic but a goodie. Amazon played with this kind of hashtag mistake to promote Top Gear. Get in on a trending community of workout warriors with photos and videos from your best exercise sessions, using the #fitness hashtag to share the moment. Even more, they might even ban your account, because using identical hashtags could make it look like you’re spamming users. Nature is all around us. For instance, #marketing is incredibly broad and attracts all types of posts. It can also be particularly helpful to research what influencers in your industry are hashtagging — by definition, influencers are people with a large social media following, so they must be doing something right. Instagram hashtags can make or break your Instagram strategy. The first method is to use the hashtag sticker. If you are selling baby toys: use the “Mom” related hashtags so that they can see your products. If you choose an excel sheet, you'll need to manually keep track of which hashtags you use, how often, and which ones correlate to your most popular posts. This hashtag is similar to #photooftheday and is perfect for Instagrammers who post every day. Top Instagram hashtags related to #likeforlike: #likeforlike #followme #like4like #liker #likes #l4l #likes4likes #love #likesforlikes #liketeam #likeback #likebackteam #likeall #likealways. People can also choose to follow hashtags, which means they could see your hashtagged post in their feed even if they don’t follow you (yet). On any hashtag page, right above the “Top” and “Recent” tabs, you’ll find a list of related hashtags that you can scroll through by swiping left. Use hashtags in your Instagram stories. This is a good practice to put in place every time you add a new hashtag to your repertoire. Another way to use Instagram hashtags for your marketing purposes is to follow your own hashtag. This hashtag is always trending highly. Since the hashtags below are so popular, they are being used by millions of people, so your post will most likely be obscured by the competition. Write a word that is relevant to your brand in the search tag bar. Top Instagram hashtags related to #beauty: #beauty #beautyblog #beautycare #beautytips #beautyaddict #beautysalon #beautybloggers #beautyqueen #beautyguru #beautyproducts #beautyofnature #beautygram. However, they don’t publish this list, and there’s no authoritative source. Once you've tapped the search bar at the top of your screen, Instagram will give you four options with which to filter your search. @cforsey1. Or you can simply use the text tool and the # symbol to type out the hashtag the same way you would on a photo or video post. Sprout Social tracks the hashtags you use most frequently and those that get the most engagement. Bonus: Download a free checklist that reveals the exact steps a lifestyle photographer used to grow from 0 to 600,000 followers on Instagram with no budget and no expensive gear. So, let’s dive right into it! It was a launch celebration hashtag for Susan Boyle’s new album. Sometimes the best part of feeling good is sharing that sunshine with others. After all, if your audience is already using a certain hashtag, then other people just like them are probably using it too. Instagram offers so many different filters to help enhance photos, it's practically assumed that any picture on Instagram has been edited. Instagram hides captions after three lines, so your hashtags won’t be viewable unless your followers tap. Try to choose hashtags that are as narrow or as niche as possible. Branded hashtags: These types of hashtags are often used by businesses on Instagram to promote their brand or a particular ad campaign. Write your caption as usual but don’t include any hashtags. Top Instagram hashtags related to #handmade: #handmade #handmadejewelry #handmadewithlove #handmadeisbetter #handmadefont #handmadegifts #handmadejewellery #handmadeshoes #handmadesoap #handmadeaccessories. I hope you're hungry! Do you use Instagram for personal use? Instagram’s community guidelines clearly state that “posting repetitive comments or content” is not okay. Just remember that every one of the Instagram hashtags you use on a post must fit with the content and should not be too repetitive. How to hide captions on Instagram Stories: You can hide hashtags on Instagram Stories, too. They can build a community, make your account more visible, or simply attract like-minded individuals to your account. The hashtag #amazing is used for everything you find, well, amazing — places, art, beautiful homes, awe-inspiring videos, and more. Top Instagram hashtags related to #motivation: #motivation #motivationalquotes #motivational #motivationmonday #motivationalquote #MotivationalSpeaker #motivationalmonday #motivations #motivationquotes. There is plenty of multi-platform sharing across social media sites, and in #tweegram, you'll find images taken from Twitter, Pinterest, and more. Now, that doesn’t’ mean you have to use all 30!!! 2. Instagram suggests using a combination of popular and niche hashtags to reach different audiences, from broad to specific. After that, navigate to the published post and leave a comment with your hashtags. Use all 30 hashtags. Campaign hashtags are particularly useful for promoting a new product or upcoming event, or even just inspiring people. The point is, you can't know how many hashtags work best for you until you test it. Instagram also delivers related hashtags on the next page after you click on a hashtag. Now you’ve probably got an idea of which hashtags to use, or you may have even skipped ahead and started jotting some down. The best hashtag for your brand may be one you create yourself. How to hide Instagram hashtags in a comment: How to hide Instagram hashtags in the caption: You can also use hashtags within the caption itself without them being super-visible. Use this hashtag to share a unique meme or repost one from another account. A post shared by Rocky Mountain Soap Company (@rockymountainsoapco). This tag is full of Instagram users enjoying the long summertime hours on the beach or showing off the breezy outfits keeping them cool under the hot #summer sun. How to Copy Hashtags from Instagram Posts. This popular tag is different from other food hashtags because it accompanies food pictures that are gorgeous, creative, and, most importantly, worthy of Instagram. Tumblr posts require hashtags to go in a separate section of the post (not the body). If you plan to post daily content, all around a common theme, add the #photooftheday hashtag to increase your exposure. Add this hashtag to your content for a chance to be reposted. This analysis is helpful if you’re building an Instagram community.If a branded hashtag you’ve created (such as the Rising Tide Society’s #CommunityOverCompetition) appears in the right-hand column of the report, you know your efforts are effective. Type you chosen hashtag in the caption box. Thirty hashtags is the maximum number you can use. You may unsubscribe from these communications at any time. Using banned hashtags can cause a drop in engagement, as your use of legitimate hashtags might also become less effective because you could be dropped in the algorithm. Top Instagram hashtags related to #dogsofinstagram: #dogsofinstagram #dogs #dog #dogstagram #dogsofinsta #dogsofig #dogsitting #dogslife #doglife #dogsofinstaworld #dogoftheday. While it can be hard to choose the right hashtags on Instagram, you don’t have to guess. Click on it and you’ll see a collection of Stories posts tagged with the hashtag from people with public profiles. The audience searching for these hashtags are also trying to narrow their search to what we offer related to marketing, so we're actually reaching more of the right people.". The study they’re referring to found that posts with 11 or more hashtags get the best engagement. Like individuals, you can also use daily, acronym, and holiday hashtags to engage in trending conversations. It’s also on Instagram. Voila! You can hide the hashtags in the caption by either 1) writing a caption that’s more than three lines long or 2) adding 3 to 5 line breaks with a punctuation mark. If you tag a post with #wanderlust, for example, your content must be something globetrotters will want to comment on, like, and share. We're committed to your privacy. Go back to Instagram and tap the plus sign (+) at the bottom-center to create a post. People often turn to Instagram to see what styles are "in", looking at posts ranging from fashion week to everyday outfit inspirations. You don't have to include the pound sign (#) in your search — your results will be the same with or without it — but you will need to use this pound sign in the caption of your photo once you choose a hashtag. As an Instagram poster, to use a hashtag, simply put # followed by the tag you want to use, ie: “#love” when you make a post. Instagram wants you to use hashtags, and has made it extremely easy to find the perfect ones for your post. Use the hashtag, #repost, to tell others on Instagram that you were inspired by this photo or video. Select the photo or video you want to share, edited it as needed, and type your caption. They can help your posts reach a target audience, attract followers in your niche, increase engagement, and develop a more positive and recognizable brand image. Free and premium plans, Sales CRM software. How to hide hashtags … Top 100 Hashtags on Instagram with the total number of posting on Instagram. A large number of posts may mean lots of people follow that hashtag, but it also means there’s a ton of content on it and your posts might get lost. As of June 1, 2020, these are the top 25 hashtags on Instagram: Keep in mind that the most popular Instagram hashtags are not necessarily the most effective. Use the hashtag, #repost, to tell others on Instagram that you were inspired by this photo or video. Top Instagram hashtags related to #photography: #photography #travelphotography #naturephotography #streetphotography #foodphotography #portraitphotography #landscapephotography #weddingphotography #blackandwhitephotography. To add a line break, place the text cursor at the end of your caption and hit Return. #cute #cutedog #cutebaby #cuteness #cuteanimals #cutecat #cutepetclub #cutenessoverload #cuteboy #cutedogs #cutecouple #cutepuppy #cutest. These can be some of the best hashtags for Instagram brands wanting to connect with passionate communities. For more information, check out our privacy policy. If you try to include more, your comment or caption won’t post. They help you reach a target audience, and more importantly, they help your target audience find you. If you always use the hashtag #spaghetti but post photos of linguini, macaroni, and penne, Instagram may flag your account, and users won’t engage. #food #foodporn #instafood #foodie #healthyfood #foodstagram #foodgasm #foodphotography #foodblogger #foodlover #foodpics #foodpic #foodies. But depending on your brand and the purpose for your photo, I would say find your sweet spot and post somewhere between 10 and 20 a post. Throughout the years, humor has taken different forms — comedy sitcoms, stand-ups, knock-knock jokes, and more. #art #artist #artwork #instaart #arte #streetart #digitalart #artofvisuals #artistsoninstagram #artoftheday #artsy #artistic #arts #artgallery #modernart. You might promote the name of your business, e.g. With around 95 million photos posted on Instagram every day, it's difficult for Instagram to efficiently deliver the right content to the right people. HubSpot, for example, doesn't typically use the hashtag #marketing because it's too broad. When you use a hashtag, your post will appear on the page for that hashtag. If it's not fun, it's not Instagram-worthy. Save time and get results. To search for a hashtag on desktop, enter the hashtag including the # symbol into the search box. But whatever the rest of the world says, there is no reason for you not to use hashtags. It’s worth noting that there’s no #COVID hashtag because Instagram wants to prevent the spread of misinformation. The randomness of #marketing leads me to the second reason specific hashtags are a good idea: as a user, I'm more likely to find what I need if I search for something specific, and when your business comes up for my specific search request, I'm more likely to be happy with what I found. The average is eleven, with half of Instagram accounts using between one and three. Instagram posts are  known for being aesthetically appealing, and #instafood is no different. Fortunately, there are a couple of easy ways to make your hashtags less visible. To follow a hashtag within Instagram, simply tap it, then tap the blue Follow button on the hashtag page. Use this hashtag to add value to the movement or uplift voices that differ from your own. Top Instagram hashtags related to #instafood: #instafood #food #foodporn #foodie #healthyfood #foodstagram #foodgasm #foodphotography #foodblogger #foodlover #foodpics #foodpic #foodies. Only post using a trending hashtag if it really makes sense for your business, and for the specific content in your post. Here are my 17 rules on how to use Instagram hashtags: 1. You can also use hashtags while commenting on most posts. Top Instagram hashtags related to #followme: Away for the weekend? No. Use this hashtag to signal that you’re on Instagram and that you have something worth sharing. Choose a filter (or a design with which you want your photo to appear). Absolutely. Want to know how to do that? A post shared by Mathew chronic (@clarkson_and_memes). You’ll then be offered all the similar hashtags related to the one you entered. Premium plans, Connect your favorite apps to HubSpot. Others say using 11 gets you the best engagement. That said, just because you can use that many hashtags for Instagram doesn’t mean you should. One option is simply to minimize the appearance of your hashtags by pinching and shrinking them to make them quite small. Here, you'll find some of the most noteworthy images on the platform — images of beautiful spots around the world, award-winning photos, yummy recipes, adorable animals, and so much more. Red Bull, for example, encouraged followers to post Red Bull pictures with a #putacanonit hashtag (see what I mean about clever?). The 5 W’s of Hashtags. This hashtag is for the best of the best when it comes to delectable treats on Instagram — find the most original, delicious, and tantalizing food pictures on the internet under this hashtag. You can then pick and choose a few hashtags to use each time, rather than having to remember the hashtags or search for new ones for each post. For smaller businesses with limited budgets, Krystal Gillespie says that, "an excel sheet is the best way to start. Once your post is published, simply click the speech bubble icon under your post to leave a comment. Stay up to date with the latest marketing, sales, and service tips and news. The less volume of posts a hashtag has, the more likely you’ll be seen by people who follow them. Instagram vs. Snapchat: Which App is Best for Your Business? So, it is enough to say that Instagram hashtags help your profile to grow steadily by reaching the right audience. It's used for beautifully edited photos of outfits, vacations, luxury products, and anything aesthetically stunning. Keep in mind that the Recent section is sorted based on when each post was originally shared. Research what other people are hashtagging. Instagram will give you a list of all the hashtags related to that keyword … Instagram is unique in that a user could be scrolling through the #photography posts and see National Geographic and professional photos next to amateur photographers. To use the hashtag generator, you simply have to type in a hashtag and click on “generate”. We’ve compiled best practices under the following frequently asked questions. A branded hashtag is simply a tag that you create to promote your own brand or campaign. 5? Importance of Instagram Hashtags. This is a great way to find relevant hashtags that might be a bit more niche than the big keyword-based hashtags you originally searched for. Top Instagram hashtags related to #instagramhub: #instagramhub  #igers #instagram #instadaily #instamood #instagood #instalife #instalike #instapic #insta #instacool #instafollow #instaphoto #instagramers #instamoment. Simply write your caption as you would. Top Instagram hashtags related to #instadaily: The summertime is the best season to enjoy fun vacations, fruity drinks, and time by the pool. Editor's note: This post was originally published in July 2019 and has been updated for comprehensiveness. If you search #marketing, you'll find pictures of restaurants, inspirational quotes, before-and-after hair style pictures, and memes. Instagram hashtags are simple, right? hbspt.cta._relativeUrls=true;hbspt.cta.load(53, '50132bc4-636b-4d26-9e40-61748d9618a9', {}); Hashtags can skyrocket your business to new heights, but if used too frequently or without a clear strategy in mind, they become pointless and inefficient. The rise of slow fashion and a growing interest in sustainably-made products makes this one of the top trending hashtags this year. If you're unsure of the technical process for hashtag searching, here's how: To search hashtags on Instagram, tap the magnifying glass at the bottom of your screen, then tap the search bar at the top. Top Instagram hashtags related to #quarantine: #quarantine #quarantinelife #quarantineandchill. This hashtag is a surefire way to attract more followers and repeat visitors. © 2021 Hootsuite Inc. All Rights Reserved. If you add hashtags later, either through a comment or by editing the caption, this won’t bump your post up for recency. This also gives you the time to check out what kind of content is already being posted for these hashtags, so you don’t make one of the mistakes mentioned above. But, it is always wise to know a bit about the topic before actually starting to arm your marketing strategy. However, if you search for a hashtag on Instagram, you’ll see how many posts use that hashtag. We’ll get into more details on those later in this post. Top Instagram hashtags related to #fitness: #fitness #fitnessmotivation #fitnessmodel #fitnessaddict #fitnessgirl #fitnessjourney #fitnesslife #fitnesslifestyle #fitnessgoals #fitnessfreak #fitnessfood #fitnessgear #fitnessinspiration. An easy way to generate hashtag ideas is to make a list of your followers or competitors and research what they're hashtagging on their own photos. Essentially, hashtags are a better way to categorize your posts. You can include up to 30 hashtags on a regular post, and up to 10 hashtags on a Story. #2: The speed at which the engagement was attained: How quickly your post received its … You don’t necessarily want to model your competition’s strategy too closely, but taking a look at the hashtags they use can give you some good clues about what’s working for others in your industry. Get expert social media advice delivered straight to your inbox. That can create some problems when it’s not clear where one word ends and the next begins. If someone searches for a post and yours is the most recent with that hashtag, it will be the first thing they see in the Recent section.

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